SIRIUS Teams With Tivoli Audio To Develop Home-Based Satellite Radios
SIRIUS Bolsters its Leadership Position in Home Products for Satellite Radio
CES, LAS VEGAS & NEW YORK – January 8, 2004 – SIRIUS Satellite Radio (NASDAQ: SIRI), known for delivering the very best in commercial-free music and premium sports programming to cars and homes across the country, today announced a partnership with Tivoli Audio to manufacture and market specialty SIRIUS satellite radios for the home market.
SIRIUS and Tivoli Audio have joined forces to bring to market elegantly simple, yet technologically sophisticated, satellite radios for home use, based on the popular, award-winning Model One, Two and Three Radios, designed by Audio Hall of Fame member Henry Kloss.
"When it comes to home radios, Tivoli has one of the finest reputations in the business," said Joseph P. Clayton, President and CEO, SIRIUS. "We are proud to partner with Tivoli Audio to develop home systems that complement our current products, and appeal to listeners who truly love radio with proven Tivoli design and quality."
"It has always been our company practice to bring high performance, high-fidelity sound to consumers who have a love for radio," said Tom Devesto, Chief Executive Officer, Tivoli Audio. "By teaming with SIRIUS, we are able to design radio products with futuristic programming capabilities, bringing audio entertainment and listening pleasure to the next level."
About Tivoli Audio
Tivoli Audio was founded in 2000 with the goal of bringing simple-to-use, high-quality audio products to the consumer at reasonable prices. Started by Tom DeVesto, a highly respected and long-established leader in the audio industry, the new company marked another chapter in Mr. DeVesto’s 30-year professional relationship with the late, legendary audio innovator Henry Kloss, who had co-founded Cambridge SoundWorks with Mr. DeVesto in 1988. As CEO and head of research and development at Cambridge SoundWorks, Mr. DeVesto was responsible for the development of many of the best-selling home entertainment and multimedia products on the market today. He continues to bring to Tivoli Audio his long record of groundbreaking introductions in the audio and video fields, many launched in collaboration with Henry Kloss, considered one of the founding fathers of the audio-visual industry. Tivoli Audio is best known for its award winning and highly acclaimed Model One, Two and Three Radios, PAL (Portable Audio Laboratory) Radio, and RadioCombo, complete music system.
Click on www.TivoliAudio.com to learn more about Tivoli Audio’s family of products.
SIRIUS is the only satellite radio service bringing listeners more than 100 streams of the best music and entertainment coast-to-coast. SIRIUS offers 60 music streams with no commercials, along with over 40 world-class sports, news and entertainment streams for a monthly subscription fee of only $12.95, with greater savings for upfront payments of multiple months or a year or more. SIRIUS is also the official satellite radio partner of the NFL. Stream Jockeys create and deliver uncompromised music in virtually every genre to our listeners 24 hours a day. Satellite radio products bringing SIRIUS to listeners in the car, truck, home, RV and boat are manufactured by Kenwood, Panasonic, Clarion and Audiovox, and are available at major retailers including Circuit City, Best Buy, Car Toys, Good Guys, Tweeter, Ultimate Electronics, Sears and Crutchfield. SIRIUS is the leading OEM satellite radio provider, with exclusive partnerships with DaimlerChrysler, Ford and BMW. Automotive brands currently offering SIRIUS radios in select new car models include BMW, MINI, Chrysler, Dodge, Jeep®, Nissan, Infiniti, Mazda, Audi, Ford and Lincoln-Mercury. Automotive brands that have announced plans to offer SIRIUS in select models include Mercedes-Benz, Jaguar, Volvo, Volkswagen, Land Rover and Aston Martin. Genmar Holdings, the world’s largest manufacturer of recreational boats, Formula Boats and Winnebago, the leading supplier of recreational vehicles and motor homes, also offer SIRIUS. Hertz currently offers SIRIUS in 29 vehicle models at 53 major locations around the country.
Click on sirius.com to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.
Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2002 filed with the Securities and Exchange Commission. Among the key factors that have a direct bearing on our results of operations are: our dependence upon third parties to manufacture, distribute, market and sell SIRIUS radios and components for those radios; the unproven market for our service; our competitive position and any events which affect the useful life of our satellites.