Subaru to Offer SIRIUS Satellite Radio in 2006
* SIRIUS to be Offered as Port and Dealer Installed Option on Subaru Forester and Impreza * SIRIUS to be Standard on Subaru Outback Sport Special Edition
Feb 09, 2006 /PRNewswire-FirstCall via COMTEX News Network/ -- - SIRIUS Satellite Radio (Nasdaq: SIRI) and Subaru of America today announced that Subaru will begin offering SIRIUS as an exclusive port and dealer installed option this year in some 2007 model year vehicles. Subaru will also offer SIRIUS as a standard feature in the 2007 Outback Sport Special Edition.
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Beginning in May of this year, Subaru will offer SIRIUS exclusively as a port and dealer installed option in the 2007 Subaru Forester. In August 2006, Subaru will begin offering SIRIUS exclusively as a port and dealer installed option in the 2007 Subaru Impreza. All vehicles installed with SIRIUS will include three months of free service.
"We are very pleased that Subaru has chosen to offer SIRIUS exclusively in these popular vehicles," said Doug Wilsterman, Senior Vice President and General Manager Automotive OEM for SIRIUS. "Subaru buyers will now have the benefit of experiencing SIRIUS' unique programming, including 100% commercial- free music, the best sports in satellite radio and talk show personalities like Martha Stewart and Howard Stern."
"Satellite radio has become one of the most requested options our customers ask for," said Rick Crosson, Vice President of Marketing, Subaru of America, Inc., "We are very excited about providing Subaru buyers with quality in-vehicle entertainment from SIRIUS to complement the unique performance and driving experience from Subaru."
SIRIUS delivers more than 125 channels of the best commercial-free music, compelling talk shows, news and information, and the most extensive sports programming to listeners across the country in digital quality sound. SIRIUS offers 68 channels of 100% commercial-free music, and features over 55 channels of sports, news, talk, entertainment, traffic and weather for a monthly subscription fee of only $12.95. SIRIUS is the Official Satellite Radio Partner of the NFL, NBA and NHL and broadcasts live play-by-play games of the NFL, NBA and NHL.
SIRIUS products for the car, truck, home, RV and boat are distributed by Alpine, Audiovox, Brix Group, Clarion, Delphi, Directed Electronics, Eclipse, Jensen, JVC, Kenwood, Magnadyne, Monster Cable, Pioneer, Russound, Tivoli and XACT Communications. Available in more than 25,000 retail locations, SIRIUS radios can be purchased at major retailers including Best Buy, Circuit City, Crutchfield, Costco, Target, Wal-Mart, Sam's Club, RadioShack and at shop.sirius.com.
SIRIUS radios are currently offered in vehicles from Audi, BMW, Chrysler, Dodge, Ford, Infiniti, Jaguar, Jeep(R), Land Rover, Lexus, Lincoln-Mercury, Mazda, Mercedes-Benz, MINI, Nissan, Scion, Toyota, Porsche, Volkswagen and Volvo. Hertz currently offers SIRIUS at major locations around the country.
Click on www.sirius.com to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.
Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2004 filed with the Securities and Exchange Commission. Among the key factors that have a direct bearing on our operational results are: our dependence upon third parties, including manufacturers of SIRIUS radios, retailers, automakers and programming partners, our competitive position and any events which affect the useful life of our satellites.
O-SIRI Media Contact: Jim Collins SIRIUS 212-901-6422 firstname.lastname@example.org
SOURCE SIRIUS Satellite Radio
Jim Collins, SIRIUS, +1-212-901-6422, email@example.com
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