NEW YORK – April 5, 2004 - This election year, citizens with liberal, progressive and conservative viewpoints – no matter where they are in America – can find a home on one of three politically-charged radio channels.
SIRIUS Satellite Radio (NASDAQ: SIRI), known for delivering the very best in commercial-free music and premium sports programming to cars and homes across the country, today announced that it will add Air America Radio to its lineup of programming that already includes the first radio channel dedicated to liberal viewpoints, SIRIUS LEFT. The two channels complement SIRIUS RIGHT, the talk radio channel dedicated to conservative viewpoints, which today announced the additions of such hard-hitting national stars as Michael Savage, Laura Ingraham and Tony Snow.
SIRIUS LEFT begins its second year as America’s first voice for liberals by adding seasoned radio hosts including Fox News Channel personality Alan Colmes, nationally-known liberal Midwesterner Ed Schultz, fiery New Yorker Lynn Samuels, San Francisco radio legend Alex Bennett and SIRIUS originals The Young Turks.
SIRIUS RIGHT promises the fiery, unyielding opinions of national talk sensation Michael Savage; the biting conservative views of Laura Ingraham; and the unmatched knowledge and insights of Fox News Commentator Tony Snow and accomplished talk show hosts Rusty Humphries and Michael Reagan.
Air America Radio will feature on-air personalities who represent today’s top political and popular satirists, commentators and activists. Comedian and best-selling author Al Franken, whose books include Lies, and the Lying Liars Who Tell Them: A Fair and Balanced Look at the Right and Rush Limbaugh is a Big Fat Idiot, will host a weekday show called The O’Franken Factor.
“This new lineup is the Tiffany of conservative and liberal talk radio,” said Jay Clark, Executive Vice President of Programming, SIRIUS. “These hosts are intelligent, humorous and sharp-tongued. They don’t hold back on their opinions, and they know how to bring the best out of their callers. While we are not in the business of telling people where to stand, we make it our business to ensure every viewpoint is represented.”
Jones Radio Networks’ Ed Schultz, the award-winning liberal talker who has generated boxcar ratings for over seventeen years in the Midwest, says of his place in the SIRIUS LEFT lineup, “I’ve always been the lone lefty – and the No. 1 program – on right-leaning stations. To be ‘all-left’ is all right with me. I’m sure we’ll have a lot of listeners from SIRIUS RIGHT click over to hear what Big Eddie has to say.”
“To be able to do a talk radio show is an unbelievable blessing,” Tony Snow said. “There is a way to talk about all the issues and have a sense of confidence rather than a sense of fear, anger, or rage. I'm certainly going to be making my political views known, and from time to time I'll get into fights with people, but the idea here is to have fun with it.”
"We are delighted that SIRIUS Satellite Radio will bring our important message directly into the cars, homes and minds of Americans,” said Mark Walsh, CEO of Progress Media. “There is a great audience of Americans who want to hear compelling and funny talk voices expressing viewpoints long absent from the radio airwaves. Now they’ll get to hear the full Air America Radio line-up on SIRIUS."
Full programming schedules and a complete list of hosts will be posted to sirius.com.
SIRIUS provides listeners with over 110 channels of the best commercial-free music, sports, information and entertainment, with digital quality sound coast-to-coast, broadcast daily from New York City, Los Angeles, Nashville, New Orleans, Houston and Daytona. SIRIUS offers over 60, 100% commercial-free music channels featuring multiple categories of Pop, Rock, Country, Hip-Hop, R&B, Dance, Jazz, Classical and Latin music, along with over 50 channels of world-class sports, news, talk entertainment, traffic and weather for a monthly subscription fee of only $12.95, with greater savings for upfront payments of multiple months or a year or more. SIRIUS also broadcasts live play-by-play games of the NHL, NBA and NFL, and is the official satellite radio partner of the NFL.
SIRIUS Satellite Radio products for the car, truck, home, RV and boat are manufactured by Alpine, Audiovox, Blaupunkt, Clarion, Eclipse, Jensen, JVC, Kenwood, Panasonic, Tivoli and U.S. Electronics, and can be purchased at major retailers including Best Buy, Car Toys, Circuit City, Good Guys, Sears, Tweeter and Ultimate Electronics, along with RadioShack and DISH Network outlets in mid-2004.
SIRIUS’ exclusive automotive partners DaimlerChrysler, Ford and BMW represent over 40% of new cars and light trucks sold annually in the United States. Automotive brands currently offering SIRIUS radios in select new car models include BMW, MINI, Chrysler, Dodge, Jeepâ, Nissan, Infiniti, Mazda, Audi, Ford, Lincoln-Mercury, Mercedes-Benz and Volkswagen. Automotive brands that have announced plans to offer SIRIUS radios in select models include Jaguar, Volvo, Land Rover and Aston Martin. In 2004, SIRIUS radios are expected to be available in nearly 80 different car models, with over 50 of them factory programs. Also Hertz currently offers SIRIUS in 29 vehicle models at 53 major locations around the country. In addition, Penske Companies – Penske Auto Group, United Auto Group and Penske Trucking – are offering SIRIUS radios as a factory installed option, where available, in their cars and trucks through their dealerships.
Genmar Holdings, the world’s largest manufacturer of recreational boats, Formula Boats and Winnebago, the leading supplier of recreational vehicles and motor homes, also offer SIRIUS.
Click on sirius.com to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.
Any statements that express, or involve discussions as to, expectations, beliefs, plans, objectives, assumptions, future events or performance with respect to SIRIUS Satellite Radio Inc. are not historical facts and may be forward-looking and, accordingly, such statements involve estimates, assumptions and uncertainties which could cause actual results to differ materially from those expressed in any forward-looking statements. Accordingly, any such statements are qualified in their entirety by reference to the factors discussed in our Annual Report on Form 10-K for the year ended December 31, 2003 filed with the Securities and Exchange Commission. Among the key factors that have a direct bearing on our results of operations are: our dependence upon third parties to manufacture, distribute, market and sell SIRIUS radios and components for those radios; the unproven market for our service; our competitive position and any events which affect the useful life of our satellites.